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Earth Hour, which was celebrated for the third time this past Saturday, is a global event to raise awareness about the planet by collectively turning off the lights. According to the Earth Hour site, the event is a “call to action to every individual, every business and every community throughout the world. It is a call to stand up, to take responsibility, to get involved and lead the way towards a sustainable future.” More importantly, it serves to remind us all of “the one thing we all have in common – our planet.”

With more than 120 countries and millions of people participating, Earth Hour aims to highlight the big impact that can be made by very small changes. Indeed, it was estimated that overall energy usage in Ottawa alone dropped by 6% during the hour, while Nova Scotia reported an 18-megawatt reduction in power consumption – equivalent to more than 1.4 million 13-watt compact florescent light bulbs.

Here are some great before and after images, from Boston.com.

Parliament Hill, dimmed:

Sydney, before:

Sydney, during Earth Hour:

Vegas, before:

Vegas, during Earth Hour:

Did you celebrate Earth Hour? If so, how?

- Jessie W.

February 11, 2010

Pondstone Communications Inc.

285 McLeod Street

Ottawa, Ontario

K2P 1A1

Pondstone Proud to Announce Newest Client, the Jim Watson Campaign

Pondstone, an Ottawa-based social marketing and web communications agency, is proud to announce its newest political client, Ottawa Mayoral Candidate Jim Watson.

Jim Watson, former MPP and Provincial Cabinet Minister, former city councillor and former Mayor of Ottawa, registered as an official candidate for Mayor of Ottawa on February 1, 2010.

Pondstone is no stranger to political campaigns. With 18 years of experience in politics, campaigning, and fundraising and more than 25 years of experience with web technologies, their services have been sought by a number of notable political figures, non-profit organisations, industry associations, and corporations.

Pondstone’s VP Sales and Social Marketing and past National Social Media Campaign Manager for the Liberal Party of Canada in the 2008 Federal Election, Adam Miron said, “We couldn’t be working with a better campaign or a better candidate. Jim’s commitment to the community and his abundance of experience is exactly what Ottawa needs right now”.

Jim Watson’s campaign web site can be found at: www.jimwatson.ca

Pondstone’s web site can be found at: www.pondstone.ca

Pondstone Communications Contact:

Adam Miron

VP Sales and Social Marketing

613.986.2422

amiron@pondstone.ca

Jim Watson Campaign Contact:

Adam De Caire

613.355.9989

info@jimwatson.ca

This is the scrumptious Capybara.

Last week, the annual Chicken and Rib Cook-off rolled in and out of town here in Ottawa. It’s one of the highlights of my year, and I always look forward to the second-last week of June with anticipation. The chicken, the ribs, and my personal favourite – the pulled pork are always superb, and I can’t say enough about them. I’m a huge carnivore, and eat very little in the way of vegetables (potatoes, raw carrots, tomato juice, and Caesar salad), so this is a always a great opportunity for me to get out, take a walk down to Sparks Street, and do what I do best – consume meat.
Thursday, while I was standing there in line to get my pulled pork sandwich from Camp 51, I got to thinking about all the different animals that I’ve eaten over my lifetime. I knew that the number had been up to 30 a few years ago, and knew that I have consumed quite a few new species since then, so I was sure that the number had to be up over 40 by now, but I wanted to get a more solid idea, at very least so satisfy my own curiosity.

So when I got back to the office, I started typing them out in Google docs so that I could get a better idea of the numbers. After putting keyboard to hard drive, the count is pretty high up there. Although I find it really is hard to say exactly, because I feel that fish should be grouped together, and that I can’t honestly treat cod and haddock like different things, I still came up with at least 38 animals. I think that pretty much covers my flesh-consuming experience and that I’m not leaving anything out (although I only remembered to include duck just now, so there may be others).

For those of you who are curious, here’s what the list looks like (divided into categories):

Large quadrupeds
Cow, Horse, Moose, Deer, Caribou, Elk, Goat, Lamb, Bison

Foul / Poultry
Chicken, Turkey, Emu, Ostrich, Goose, Pheasant, Cornish hen, Grouse, Duck

Mammals
Pig, Capybara, Seal, Bear, Rabbit

Reptiles
Alligator, Iguana, Snake, Frog

Sea Creatures
Shark, Octopus, Squid, Lobster, Crab, Snails, Crawfish, Sea fish (Salmon, Tuna, Sea bass, etc.), Lake Fish (Catfish, Pickerel, trout, bass, etc.), Generic Fish (Haddock, Pollock, Cod, etc.), Shellfish (Mussels, clams, etc.)

That’s it! And with that, I’m asking a question, and throwing out a challenge…

The question is: Does anyone know of any place in the Ottawa area where I can get meats that were not on my list? I’m always looking for tasty new animals to eat, but am not totally sure where to get them. So please, pass on your knowledge, and experience with the places where I can find new carnivorous treats.

My challenge is: If you think you’ve got me beat, let me know. I want to see what you got. Show your carnivore pride, and send in your list. I want to see bigger or more diverse lists than mine. The more exotic the creatures, the better.

ANyhow, that’s it for me for now, but let’s get this going. I’m looking forward to your comments.

cheers,

Mike G.

Good morning everyone!

It’s currently 22C and beautiful here in our Nation’s Capital. Regardless if the weather goes up to the predicted 28C we are happy.

Here is a picture of our office, located in the Boxfish Group building. For more info on the Boxfish Group check them out at www.boxfishgroup.com/.

Pondstone Communications headquarters

Cheers
Adam M

Today I represented PSC at the 5th Annual Hunger Banquet at the Hellenic Centre here in Ottawa. It was a great event with 450 people in attendence.

The Shepherds of Good Hope, located here in Ottawa, has 1600 people go through their doors every day helping those in need.

A hearty stew, similar to what is served in the soup kitchen I’ve been told, was served while Ottawa’s Chief of Police Vern White and others spoke.

For more information see http://shepherdsofgoodhope.com/

Adam M.

Pondstone Communications

Pondstone on Twitter

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